Browse Title Index


 
Issue Title
 
Vol 8, No 1 (2011) STRATEGI PROMOSI ABOVE THE LINE PRODUK MINUMAN ROOT BEER – THE GROOVY TASTE® DI WILAYAH JABODETABEK (2010-2011) Abstract   PDF
Melina Sari, Pepey Riawati Kurnia
 
Vol 20, No 3 (2023): Special Issue Konferensi Nasional Riset Manajemen XII, 2023 Strategic Market Orientation and Creation of Cultural Entrepreneurship: Case Study of Chinese Entrepreneurs Abstract   PDF
Lufina Mahadewi
 
Vol 17, No 2 (2020) STUDI EKSPLORASI BIAS ORIENTATION DAN COGNITIVE KNOWLEDGE DALAM SUKSESI USAHA RM. SIMPANG RAYA PADANG Abstract   PDF (Bahasa Indonesia)   PDF (Bahasa Indonesia)
Aufa Rahmatika, Hafiz Rahman
 
Vol 14, No 1 (2017) STUDI TENTANG EFEKTIVITAS IKLAN DAN EKUITAS MEREK UNTUK MENINGKATKAN KEPUTUSAN PEMBELIAN KONSUMEN SABUN LUX DI JAWA TENGAH Abstract   PDF (Bahasa Indonesia)
Mudiantono Mudiantono, Astrini Setyowirasti
 
Vol 20, No 3 (2023): Special Issue Konferensi Nasional Riset Manajemen XII, 2023 Tekanan Ketaatan dan Kepercayaan terhadap Atasan dalam Memengaruhi Keputusan Manajerial Melakukan Senjangan Anggaran Abstract   PDF (Bahasa Indonesia)
Martdian Ratna Sari
 
Vol 21, No 2 (2024) The Analysis of Sustainable Firm Performance in Textiles SMEs in Bogor, Indonesia Abstract   PDF
Yuli Liestyana, Nabila Prisma Adella, Tri Wahyuningsih, Yekti Utami
 
Vol 18, No 2 (2021): Special Issue Konferensi Nasional Riset Manajemen XI, 2021 The Branding Impact on Charity Product Marketing Communication Abstract   PDF
Hilarius Bambang Winarko, Lawrence Sa Benning, Sri Tunggul Pannindriya
 
Vol 20, No 2 (2023) The Effect of Fraud Diamond on Financial Statements of Insurance Companies in Indonesia Abstract   PDF
Novy Silvia Dewi, Benediktus Tandya Pinasthika
 
Vol 11, No 1 (2014) THE IMPACT OF INFORMATION ASYMMETRY, MORAL HAZARD AND THE STRUCTURE OF FUNDING ON CORPORATE U.S. DOLLARS LOAN PRICING: THE EMPIRICAL STUDY IN INDONESIA THE PERIOD 1990-1997 Abstract   PDF
Deddy Marciano, Suad Husnan
 
Vol 21, No 2 (2024) The Impact of Social Concepts on Adventure Tourism Participation: A Mixed Method Study Abstract   PDF
Pranoto Pranoto, Sukrisno Sukrisno, Sapto Supriyanto, Haniek Listyorini, Hartoyo Soehari, Kundori Kundori
 
Vol 8, No 2 (2011) THE IMPACT OF STRENGTHS USE IN THE WORKPLACE TO THE DEVELOPMENT OF POSITIVE PSYCHOLOGICAL CAPITAL (PSYCAP) Abstract   PDF
Wahyu T Setyobudi
 
Vol 14, No 2 (2017) UJI EFEK FENG SHUI INDEX DI TAHUN MONYET API PADA PASAR SAHAM HONG KONG, TAIWAN, SINGAPURA, DAN INDONESIA Abstract   PDF (Bahasa Indonesia)
Karina Raesita, Putu Anom Mahadwrtha, Arif Herlambang
 
Vol 21, No 2 (2024) Unveiling the Impact of Audience Involvement, Celebrity Worship, Brand Awareness, and Perceived Product Quality on Purchase and Visit Intentions Abstract   PDF
Juniarty Siahaan, Yuca Yolanda Sari, Cynthia Anna Wijayanti
 
Vol 16, No 2 (2019) UTAUT EXTENSION MODEL: FAKTOR-FAKTOR PEMBENTUK BEHAVIORAL INTENTION TO REPURCHASE DALAM AKTIVITAS BELANJA ONLINE PADA MARKETPLACE C2C Abstract   PDF (Bahasa Indonesia)   PDF (Bahasa Indonesia)
Andika Dzulhaji Pratama Putra, Pepey Riawati Kurnia
 
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