Lahindah, Claudia, Program Studi Magister Management, Fakultas Ekonomi dan Bisnis, Soegijapranta Catholic University, Semarang, Indonesia

• Vol 20, No 3 (2023): Special Issue Konferensi Nasional Riset Manajemen XII, 2023 - Articles
  Analisis Pengaruh WOM, e-WOM, dan Brand Image terhadap Purchase Decision Bidang Food and Beverage (Studi Kasus CV. Sembilan Matahari Sejahtera)
  Abstract  PDF (Bahasa Indonesia)

Indexing

JMBR Editorial Office: PPM School of Management, Jl. Menteng Raya 9-19 Jakarta 10340 Phone: 021-2300313 ext 2354

View My Stats

License

JMBR is using CC BY License

This work is licensed under a Creative Commons Attribution 4.0 International License.